LBM Offers New Product

Posted by & filed under blog.

Product name – Sales Process Alignment: Moving your company’s website up a list of on-line search results is not a stand alone deliverable. Your website could rank #1 on every search result but if it is not linked to your sales processes, marketing strategy, and customer life-cycle, you will not get results. With our Sales… Read more »

Maurer Painting Goes After Internet Marketing

Posted by & filed under blog.

Historically Maurer Painting, LLC  in Boulder, CO hasn’t needed to advertise in the local phone books, local papers, or participate in mailers and coupon book advertising. They built their painting business on delivering quality painting service  via word of mouth and referrals. Maurer Painting has come to realize that internet marketing is a good supplement… Read more »

aRejuvenation Spa Teams Up With Longmont Business Marketing

Posted by & filed under blog.

aRejuvenation Spa in Longmont specializes in Laser Hair Removal, Skin Care, and other Spa Services. aRejuvenation Spa was looking to improve their web presence, and contacted Longmont Business  Marketing to improve their positioning in the search engines. After several weeks, aRejuvenation Spa’s web presence improved,  and they started getting calls for their Laser Hair Removal… Read more »

Google Reviews are Important to New Customers as well as SEO

Posted by & filed under blog.

Google reviews whether positive or negative, have an impact on the search engine results page, as well as customer behaviour. “Google Place” reviews of your business’  can have a significant impact on your business’ placement in the Google search engine results page.  Also, Several of Longmont Business Marketing’s customers have stated that new customers told them… Read more »

Linking SEO to the Sales Process

Posted by & filed under blog.

We all hear a lot of people talk about search engine optimization (SEO), website development, and on-line social networking. But at LBM one of the keys to our success – and the driver of results for our clients, is that moving your website up a list in an on-line search result is not our product… Read more »

Aligning Your Web Presence with Your Marketing Plan

Posted by & filed under blog.

At Longmont Business Marketing, we spend a lot of time working with our customers to ensure that their website, or ‘web presence’, is aligned with their customer life-cycle. In fact, this is our first step. Right up front, our discussions with new clients focus on their marketing strategy, business plan, and customer behaviors. The reason… Read more »

Small Business Directory Information Must be Synchronized on the Internet

Posted by & filed under blog.

Recently I’ve run into a few new Longmont Business Marketing  customers that have either recently changed their physical location, website url, etc.  However, key data sources on the internet such as InfoUSA and Localeze weren’t updated with the changes, as the business owner didn’t even consider that they needed to do this.  The data inconsistency… Read more »

Running Small Business Ads in the Phone Book

Posted by & filed under blog.

Here at Longmont Business Marketing, we’re scratching our heads! We’re really surprised by how much marketing money is being spent by small businesses on marketing strategies that simply don’t provide return on investment. We are repeatedly hearing from small businesses in the Longmont area that they’re spending big money and not getting many calls from… Read more »